Room 11 Coaching
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Work with Room 11

Fractional work

Hands-on operations, sales and commercial director support. I work with you and your teams to strengthen customer service, improve sales performance and make day-to-day operations run more smoothly—bringing calm to the gritty bit of growth and preparing your business for its next stage of leadership.

Enquire about fractional work
Video coming soonFractional workA quick introduction from me
Hands-on business experience

20 years of board-level experience.

Anna Bates smiling in a green blazer.

Building and running an SME means you have oversight of everything: customer service, sales, finance and operations. Even with a senior leadership team in place, things don’t always run as smoothly as you would like, especially whilst you’re scaling.

Operating as a fractional director, I bring high-level strategic knowledge, experience and energy, working alongside you and your teams to bring calm to the chaos, support growth and prepare the business for its next stage of leadership.

Operations: Clear responsibilities, stronger accountability and teams that work well together.

Sales: Refined sales processes, more consistent sales conversations, confident teams and a clear focus on performance.

Commercial direction: I get into the nitty-gritty of what’s going on in the business, so strategy, goals and day-to-day processes line up.

A commitment that fits your business.
From a day a week to a day a month, depending on what you need. Short-, medium- or long-term contracts: a month, six months, a year—or a commitment shaped around your business.

Typically, I work with businesses turning over circa £1 million to £8 million.

To discuss how this will work in your business, get in touch.